4 Unnecessary Options for Printing
Submitting your image files online is relatively simple and should not require you to do anything special for the file. Often customers do things to their files intentionally which they think will yield a better print but more often than not will hinder the process of uploading their files or even getting the best print possible. Here I share a few tips to make sure that your file is optimal for printing. Generally none of these things will harm your print but neither will they improve the output.
5 Business Essentials if Selling Prints
Occasionally we are asked what is our advice on how to find some success as a print seller. A print seller can entail anything from an artist selling on Etsy to a web based art gallery with an online store. One thing that they have in common if they come to FinerWorks is they are usually working hard to increase the number of prints they sell. I would love to tell them how to wave a magick wand which will create immediate sales. But most successful businesses get to where they are by engaging in tactics that are slow and steady. In the case of print sales I would like to discuss 5 business essentials which will improve the chances of success in the long term. They are having a clear vision of how you are going to scale your business, keep a positive outlook as the challenges increase, stay in communication with your customer base, know what you are selling, and don't overstate and under-deliver.
New FinerWorks Web API
If you have wondered how can you seamlessly tie in your website or business with our own website and printing infrastructure our web api may be for you. As you can imagine we get a lot of inquires on how can people tap into our site so that when they receive an order on their own website or other venue, they can automatically transmit that to us without having to go to our site and place an order manually. That is just one example but integration inquiries also ranges from other printing companies which may need to outsource certain types of printing we do to individuals with websites.
Introducing Hahnemühle William Turner Fine Art Paper
The William Turner by Hahnemuhle is one of the most popular papers used in the Giclee printing industry. Texture wise this fits nicely between our Fine Art Paper (Somerset Velvet) and our Premium giclee. This is a 310g natural white mould made natural line paper with 100% rag content making it highly archival. It has a slight coarse texture which actually serves to enhance the look of art and photo prints. Over the years customers have been asking to start offering this paper so here it is. Starting today, not only will be we offering it but we will have select sizes on sale through the rest of this week. Give it a try because I think you will love this paper.
Enlarging Images for Printing with Photoshop Part 2
Last week we looked at how to re-sample (enlarge) your images so they are optimal for printing (see part 1). This week we will look at how we can fine tune the image further. In many cases part 1 will be all you need to do but the following is recommended if you are enlarging photographs of artwork you will be reproducing. Results will vary and may or may not be noticeable depending on the image and how extreme the enlargement process was. Me personally, I find it won't harm the image to do the next several steps and also have found that it can sometimes fix artifacting which can occur with JPG files that have been re-saved too many times. I should point out that our internal printing software will resample all images we print to 300 pixels/inch at the intended print size with a little better results than what you can get in Photoshop but generally you will get near the same results by doing the following process below.